Singer Archery Set

Project Design Brief: A Singer-inspired archery set that embodies Singer’s reimagined design language in the world of archery—transforming the sport into an art form by seamlessly blending exceptional performance with unmatched luxury.

Brand Analysis | Design Iteration | Form Development | Research

Duration_14Weeks

Time_January 2024

Software_Gravity Sketch, Blender, Procreate, Solidworks, Keyshot

Archery

Archery has held a vital place in sport, spanning ancient traditions to modern competitions. While contemporary bows push innovation through advanced materials, the timeless elegance and raw power of traditional designs continue to captivate enthusiasts.

singer archery

Singer Archery invites you to envision bows that blend vintage aesthetics with modern performance, crafted from cutting-edge materials.

arrows

Length: 30in

takedown recurve bow

Length: 64in

hip quiver

Length: 36in

Archery Collection

Form Development

Ideation Sketch

Figuring Surface

Fine Tuning Detail

Ideation 3D Modeling

Shell Modeling

Detail Modeling

TAKEDOWN RECURVE BOW

portable & detachable bow with full strength

detachable parts

riser

upper limbs

lower limbs

bow string (with centre serving & nocking point)

singer special ilf system

Singer special ILF(International limb fitting) connection system allows the easy interchange of bow limbs and risers

Riser Designed for the Archer’s Eye

The riser features a seamless, vintage-inspired side profile, precision-crafted from 7075 machined aluminum for strength, lightness, and stability.


Weight-reduction cutouts are hidden on the back—visible only to the archer—preserving a clean, seamless side profile.

Guided by Form

A subtle crease curves into the riser’s form, naturally guiding the archer’s hand into position—quietly enhancing grip, control, and confidence with every draw.

arrows

high durability & sharp. enhances stability and accuracy in flight.

Fletch: Mylar polymer(type of plastic)

arrow head: Tungsten

shaft: Carbon-Aluminum Hybrid

hip quiver

quick & easy access to arrows. Organized & minimizes archer's movement

leather and nickel fittings

Singer Group, Inc. (Singer) restores and reimagines 1989 to 1994 Porsche 911s.


Singer's restorations are renowned for their attention to detail, bespoke customization options, and their philosophy of reimagining vintage Porsche models while preserving their heritage.

Singer Vehicle Design

Full Brand Book